ASC stands for ‘advantage shopping campaign’
If you’re familiar with Google’s Performance Max campaigns, this is Meta’s way of competing.
This is one of Meta’s automated campaign types that uses an algorithm to find your ideal customers. Think of this campaign type as a box, you put all the ads in the box, and the campaign optimises.
AD SETS:
1 broad ad set
Within this ad set, you want 15-17 ads to allow the ad to fully optimise.
You also want to add in a DPA (dynamic product ad)
If you have experience with product feeds then these ads tend to have very high performance
If you don’t, this is a separate topic I advise you research into, equally you can run the ad set without a DPA just fine.